Erica Brigance is Vice President of Data Science at ArcBest Technologies, an ArcBest® company. In this role she leads the organization’s business intelligence, data engineering, advanced analytics and cognitive engagement strategies — helping answer important questions, making data understandable and available and making unstructured data structured through machine learning and natural language processing. With more than 17 years of transportation and logistics experience at ArcBest, Erica has played an integral role in implementing digital platforms and transformative technologies that solve customers’ complex supply chain challenges and make it easier for them to do business. Most recently, she has been heavily involved in the implementation of ArcBest’s real-time shipment visibility platform — connecting various data sources to determine shipment status, regardless of mode, to provide a unified current and predictive shipment view. Erica also led the organization’s Customer Master Data Management project, unifying multiple customer databases to better understand customer needs across all solutions, and early in her career was part of the team responsible for rolling out paperless technology for ArcBest’s asset-based city operations. She holds an Executive MBA from the University of Arkansas and is a member of the Arkansas Trucking Association 40 Under 40 Council.